Media Services

Connect to your customers

Media buying is all about cost efficiency. Reaching the right consumer, at the right time, in the right ways. Our strategies are focused on “Effective Frequency” – maximizing the number of ideal prospects we reach, at the optimal frequency, to ensure persuasion happens. Since the most effective persuasion typically occurs when the prospect is touched in multiple ways, a lot of the “secret sauce” is understanding the optimal combination of media types for each consumer need.

Media Planning and Strategy

Improve the effectiveness and efficiency of your media expenditure and you’ll enjoy more leads. Our data-based strategies ensure we know exactly what is working and what isn’t so that we can continuously optimize to achieve better and better ROI.

Media Buying & Management

Our media buyers have state-of-the-art research and buy management tools to ensure we get exactly what we pay for. But placing the buy is just the beginning of the process for our team. They maintain constant communication with our Radio, TV, and online media vendors to upgrade the buy, secure bonus inventory, and make real-time optimizations mid-flight.

Promotions

Our team also excels at developing low- and no-cost promotional opportunities with our media partners and managing those to create additional exposure and brand preference.