We all know that everyone who’s anyone is on Facebook, right? Being social is cool, but the bigger question is… is it making your business money? Branding through Social Media “Brand Awareness” sometimes sounds like a cop-out when you’re talking about social media ROI...
Regardless of the medium, a business’s approach for increasing their customer engagement, as well as prospects, should always be strategic. These interactions should address the specific needs, characteristics, behaviors, and even the challenges of that...
There are as many theories on the best way to approach video marketing as there are Oscar presenters. Spend an evening watching your favorite TV show in real time and see how many commercials you remember the next day. OK, so you can flashback to a couple of them:...
