Effective marketing is the result of understanding what makes a business work, who the ideal prospects are, and how to cost-efficiently woo prospects. It requires a holistic approach to win today’s prospects and simultaneously seed the ground with future prospects so they are “pre-sold” before they even know they have started “shopping” for the services and products your company provides. A common theme with Destination’s clients is that they became the “first choice” in their category, the company everyone was familiar with and planned to check out before making a purchase decision. Partnering with a premiere advertising agency like Destination Marketing is a great way to achieve rapid growth and category dominance.
Car ToysWe started working with Car Toys in 1994 when they had six stores. Today they are the largest mobile electronics specialty retailer in America. Combined sales between all their ventures have exceeded a billion dollars a year for many years now. The Founder and CEO talks about Destination Marketing’s role in their growth –
“Why Buy A Mattress Anywhere Else?” is another jingle that is our “fault.” We started working with the owners of Sleep Country USA in 1993 when they had just four stores. By 1999, Sleep Country USA had grown to 50+ locations in multiple states and the founders sold the business for over 30 million dollars and retired.
Sunny Kobe Cook talks about her partnership with Destination Marketing’s advertising agency team –